We’ve had art exhibits and cocktail parties, but you’d think with all the condo competition in the city, we would have seen more creative launches.
Tonight,
Great Gulf is taking a step in the right direction when they unveil
Lighthaus with a lightshow designed by Anna Simone and
Landmark Communications.
"We’ll be projecting images on the actual sales centre façade," says Simone, referring to the small showroom at the corner of Queen and Fenning, one block east of Dovercourt. "I believe we’re working with two cameras, 15,000
lumens, which is pretty exceptional, music alongside, a light show, but it will also be deaing with a sneak preview with what will come with Lighthaus. Its interior, its architecture, who is presenting it."
Simone got the idea from a mapping installation she saw at Quebec City’s bicentennial, and she says she’s been looking for an opportunity--and a partner--that would enable her to reproduce the effect ever since.
According to Simone, whose firm
Cecconi Simone has designed the interiors, Lighthaus itself will be a 40-townhouse development, ranging from about $950,000 to $1.4 million, aimed at second-time buyers who have become used to the high standard of interior design in condos.
One notable design element, Simone points out, will be light wells designed by British architect
Sir Norman Foster, the designer of Wembley Stadium.
The 3D light show, consisting of a 4-6 minute production on a loop, will take place tonight from 8:30-10:30 p.m., and will be repeated at the same time until Saturday.
Writer: Bert Archer
Source: Anna Simone
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