According to
BuzzBuzzHome Founder and President Matthew Slutsky, his company was born of frustration. As a developer and consultant to the new homes industry, he found that there was no way to search for properties under development. "If you're looking for resale homes, there's
MLS," he says, "but, even though most people start their searches online, there was no central database like that for the new home development industry." So he and his business partner Clifford Peskin started one.
BuzzBuzzHome launched in June 2009 as a listing of all the condo and new home construction projects in Toronto -- and throughout Ontario, Alberta and British Columbia. According to Slutsky, by the end of last summer, they were receiving about 5,000 hits per month, "and I thought that was pretty good." After that start, however, growth has been surging. This month, the company is on target to receive 60,000 visitors.
BuzzBuzzHome has grown its staff accordingly -- from the two founders, they've grown to now employ eight full-time staff and four full-time equivalent contractors. Slutsky sees more hiring on the horizon, especially if the right designer or social media marketer comes to their attention.
Slutsky says the company expects to grow in two ways: by attracting even more visitors to the site for its existing services as people learn that BuzzBuzzHome is available, and by expanding the areas they serve. He sees adding more provinces in the near future and, potentially, expanding into the US market.
Writer: Edward Keenan
Source: Matthew Slutsky, President, BuzzBuzzHome
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