Last week,
Interactive Ontario announced that Jordan Mechner, creator of the
Prince of Persia video game and Hollywood film franchise, will be the keynote speaker at their upcoming
Interactive Exchange conference.
"We're excited because he's a super-dynamic person and a huge success in making the cross-over from video games to film --
Prince of Persia: The Sands of Time is the highest grossing video-game crossover film ever," says Danielle Engels, director of communications for Interactive Ontario. She adds that his presence creates a crossover between Interactive Exchange and the
Toronto International Film Festival running in Toronto at the same time, which mirrors the convergence taking place in the industry.
The Interactive Exchange (formerly called ICE) is a conference dedicated to exchanging information through panel discussions and speeches for the interactive media industry, including video games, social media and mobile technology. It is run by Interactive Ontario, an organization whose mandate, according to Engels, is to drive the innovative interactivity industry in Ontario. This year's conference takes place at the Carlu September 12-14.
Writer: Edward Keenan
Source: Danielle Engels, Director of Communications, Interactive Ontario
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