Just two weeks ago,
we reported that rapidly growing Toronto agency
Plastic Mobile had been nominated for a Webby Award for its innovative Pizza Pizza mobile app. Last week, the
International Academy of Digital Arts and Sciences put a happy ending on that story for the local agency by awarding the Webby for Mobile Shopping to Plastic.
The award was the only one in a mobile category presented to a Canadian company, beating large American giants such as Target and Walgreens. Melody Adhami, co-founder of Plastic Mobile says that the award is payoff for the leadership role her agency has taken in the mobile arena. "Winning the Webby Award serves as our validation and compensation for innovating and pushing boundaries. Receiving this honour continues to propel us to innovate by reassuring the team that the time and effort invested in innovation is highly worth it."
Writer: Edward Keenan
Source: Melody Adhami, co-foudner, Plastic Mobile