The
Toronto Star writes on Keep Leaf, a Toronto company that designs stylish eco-friendly products. Founded by Torontonian Jaswinder Salh, Keep Leaf sells a range of green products but is best known for its reusable bags, currently sold at more than 50 stores across Ontario.
"Salh launched Keep Leaf with two products. The Shopper is a polyester reusable shopping bag, which conveniently folds up into a small pouch. It comes in a variety of solid colours from navy to pink and retails for $6.95."
"The Produce Bag, used for storing fruits, vegetables and bulk items, comes in mesh and solid weave fabrics, two different sizes and either polyester or cotton. A set of four cotton produce bags costs $16.95."
"Early on, Salh turned to her contacts in the retail and fashion industry for feedback, which helped shaped the brand. She ensured Keep Leaf products had streamlined packaging and stylish display options. "In order for consumers to choose reusable over the convenience of disposable, the reusable product must entice with more than just its green credentials," Salh says."
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Toronto Star