As reported by the
Toronto Sun, the Canadian Toronto-based toy company Spin Master Ltd is catching up to toy giants Mattel and Hasbro. The third-largest toy maker in North America, Spin Master Ltd saw 30% revenue growth last year "a year when the toy market was generally flat."
"So how did they do it? Aside from collaborating with some of the best innovators in the business, Spin Master invested considerable time and money in advanced technology to streamline operations in Toronto and Hong Kong. The company implemented smart software to manage virtually all aspects of its business, from product development cycles, to manufacturing and delivery, to sales, marketing and reports.
Spin Master's Chief Financial Officer Mark Segal said the software, called SAP, has been a "game changer" for the company. The technology has helped increase inventory turns, reduce carrying costs, lower order processing times and speed up the product development cycle, all profit-enhancing factors in manufacturing and retail circles.
"We've almost doubled our sales," Segal said. "We would have never been able to do that."
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original source Toronto Sun